Launched by Giorgio Armani as a pioneer line in 1981, Emporio Armani is specifically intended for the younger generations. Today Emporio Armani has a strong experimental and metropolitan style, reflecting all of the characteristics of elegance typical of the Armani aesthetics, depicted in a current and incisive language. The iconic logo –the stylised eagle– is a symbol of belonging and sharing, a meeting point that leaves room for freedom of expression.